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BEAUTY + THEORY + APPLICATION

Rebel Against the Norm.
Glow From Within.

HAIR + WIGS + BEAUTY + CRANIAL PROSTHESIS 

Professional hair care, makeup, custom wigs, beauty essentials and personalized hair solutions designed to support confidence, self-expression and every version of you.

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How Can we help you

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01 — HAIR

Hair care, styling, extensions & restorative treatments

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02 — MAKEUP

Professional makeupartistry for everyday glam, special occasions & camera-ready beauty

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03  — WIGS

Ready-to-wear, custom & professionally customized wigs

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 04 — CRANIAL

PROSTHESIS

Personalized hair-loss solutions

THE PHILOSOPHY

THE VEATRA BEAUTY 
Salon

BEAUTY + THEORY + APPLICATION

Beauty, With a
Little More Intention.

Beauty is more than the finished look. At Veatra Beauty, artistry, education and personalized care come together to create beauty experiences designed around you.

 

From hair and makeup artistry to custom wigs and restorative hair solutions, every service begins with intention.

REBEL AGAINST THE NORM. GLOW FROM WITHIN.

HAIR | MAKEUP | WIGS | CRANIAL PROSTHESIS 

BEHIND THE BEAUTY

MEET THE ARTIST 

Beauty With More Intention
 

Veatra Cruz is the artist and creative force behind Veatra Beauty, as a 3rd Generation Hair Dresser,  bringing more than two decades of beauty experience and a thoughtful approach to hair, makeup and restorative beauty.

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As a licensed cosmetologist, professional makeup artist and U.S. Navy veteran, Veatra’s work lives at the intersection of artistry, education and personalized care. Whether she’s creating camera-ready makeup, styling hair, helping a client find the right wig or supporting someone experiencing hair loss, the goal is bigger than the finished look.

 

Beauty should help you recognize yourself, express yourself and move through the world with confidence.

20+ YEARS
Beauty Experience

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LICENSED
Cosmetologist

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ARTISTRY + CARE
Hair • Makeup • Wigs

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WOMEN VETERAN OWNED
U.S. Navy Veteran

  • Youtube
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  • Instagram
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THE ART OF VEATRA

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The Beauty Edit

A curated collection of beauty essentials, wigs, and products selected with intention 

HAIR + BEAUTY ESSENTIALS

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